Sutisna, S., & Wiguna, W. (2023). THE ROLE OF BRAND POSITIONING AND BRAND EXPERIENCE IN INCREASING PARENTAL SOCIALIZATION AND BRAND LOYALTY: A STUDY ON MOTORCYCLE BRANDS IN INDONESIA. Yudishtira Journal : Indonesian Journal of Finance and Strategy Inside, 3(3), 392–4011. https://doi.org/10.53363/yud.v3i3.130